Business

Freelancing in 2024: How to Find Your First Client

The Freelance Economy Is Booming

Over 73 million Americans freelanced in 2023. The barriers to entry have never been lower - but competition is fierce.

Step 1: Pick a Niche

Generalists struggle; specialists thrive. Web developer is broad. E-commerce developer for small fashion brands is a niche clients will pay a premium for.

Step 2: Build Social Proof

  • Create 2-3 portfolio pieces.
  • Collect testimonials from any past work.
  • Write case studies showing the problem, your solution, and the result.
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